Are you ready to become the most powerful version of yourself? Laurie Brucker Amerikaner knows the secret to making that happen: Expressing yourself outwardly to represent who you truly are. In this article, based on our conversation on the ‘Success Becomes Me’ podcast, Laurie shares her wisdom on how to take that inner vision that we have for our futures and start to bring it outside of us through a powerful modality – clothes. It’s not just about fashion, it’s about so much more than that. Learn how to tap into your power, your flavor, and the extraordinary woman that’s waiting to come out. Let’s go!

Laurie Brucker Americaner is an inspiring celebrity stylist and fashion designer. With over nine years of experience in the fashion industry, Laurie has seen the transformational power of getting dressed and how it can create a positive ripple effect for the individual and those around them. Through her book, You Are the Style, and her work as a speaker and stylist, she helps people connect the dots between fashion and deeper meaning. Laurie believes that getting dressed can be a powerful tool to express your true self, and encourages people to find their own unique style. She also encourages people to take small steps towards expressing their true selves through clothing and to have fun with it

Here are the steps you need to follow to also get self-expression & empowerment:

1. Let go of all the rules and things that have been taught about fashion and style.
2. Tap into what electrifies you.
3. Know your audience and how you want to present yourself.
4. Take one step towards self-expression and empowerment today by switching out one thing in your daily look and replacing it with something extra/extraordinary.
5. Allow yourself to have fun with fashion and style.
6. Understand that it’s okay to be imperfect and have days where you don’t feel good about your outfit.


1. Let go of all the rules and things that have been taught about fashion and style.

Letting go of all the rules and things that have been taught about fashion and style can be a daunting task. However, it is an important step in order to start connecting the dots between fashion and a deeper meaning. One way to do this is to start by tapping into your inner vision and allowing yourself to be excited by what you wear. This means getting rid of any negative thoughts or comments that have been ingrained in your mind, such as “you’re not supposed to wear that for your body” or “that color is not right for you.” Additionally, it’s important to remember that fashion is about more than just the clothes. It’s also about how you feel, how you show up, how you put it together, and how you take it out into the world and inspire others with it. To help get started, try switching out one old thing for something new and extra. This could mean switching out a t-shirt for a sequin top, or a black shoe for a red pair. By taking one small step each day, you can start to slowly incorporate more of your own style and self-expression into your wardrobe.

2. Tap into what electrifies you.
This step is all about allowing yourself to think more creatively and expressively when it comes to your wardrobe. Allow yourself to get excited and creative with your wardrobe. Think about what you would do if you could and how you want to present yourself to the world. This could involve adding a few statement pieces to your wardrobe, such as a sequin top or a pair of red shoes. By thinking outside of the box and experimenting with different looks, you will be able to create a look that truly reflects who you are and helps you to feel empowered and confident.

3. Know your audience and how you want to present yourself.
Style is not only about the clothing and accessories you choose but also how you express yourself and your vision to others. To start, consider your audience and how you want to present yourself. Are you looking to make a statement, or do you want to keep it more lowkey? Think about what colors, styles, and shapes make you feel empowered and confident. Next, take some time to explore your wardrobe and the items in it. Consider if they are still relevant to your current personal style and how you want to portray yourself. You may find that you need to add or remove some items to your wardrobe to create the look and feel you are aiming for. Lastly, it is important to take the time to think about how you are presenting yourself with your clothing. Is your clothing sending the message you want to send and is it the best representation of who you are and what you stand for? Taking the time to understand your audience and how you want to present yourself will help you craft an outfit that is a true reflection of your style and vision.

4. Take one step towards self-expression and empowerment today by switching out one thing in your daily look and replacing it with something extra/extraordinary.
To take one step toward self-expression and empowerment today, start by switching out one thing in your daily look and replacing it with something extra or extraordinary. This can be as simple as replacing a plain t-shirt with a sequin top, or a black shoe with a bright colored one. Taking the time to think about what kind of look you want to create will help you tap into your inner vision and start to bring it to life in your wardrobe. It’s important to remember that fashion and style is about so much more than the clothes you wear. It’s an opportunity to express yourself and empower yourself in a creative and unique way. Taking the time to choose an outfit that makes you feel amazing will help you to show up as your most powerful self and inspire others in the process. Finally, don’t forget to have fun with your look and give yourself permission to make mistakes. The more you practice expressing yourself through fashion, the more confident and empowered you’ll feel.

5. Allow yourself to have fun with fashion and style.
Tap into what lights you up and allows you to express your true self. As you start expressing yourself through fashion, you’ll find that it’s not just about the clothes but about how you feel and how you want to show up in the world. Allow yourself to have fun with fashion, and you’ll be unstoppable.

6. Understand that it’s okay to be imperfect and have days where you don’t feel good about your outfit.
It is important to remember that it is okay to not feel good about your outfit on some days. It is important to be kind to yourself and remember that it is okay to not have the perfect outfit every single day. It is important to remember to have fun with fashion and style. This will help to boost your mood and add some extra fun and creativity to your look. It is also important to remember that fashion and style should not be taken too seriously. It is okay to make mistakes and it is okay to have days where you don’t feel great about your outfit. It is important to be compassionate and understanding with yourself and remember that you are already worthy, no matter what you choose to wear.

Fashion and style is a powerful tool for self-expression and self-empowerment. By tapping into what electrifies you, understanding who your audience is and how you want to present yourself, and taking one step towards self-expression and empowerment today, you can start to bring to life the inner vision that you have for your future. Don’t forget to have fun with fashion and to be kind to yourself. Understand that it’s okay to be imperfect and to have days where you don’t feel good about your outfit. By taking these steps, you can start to express your true self and create a look that is unique to you. With the right attitude and a bit of creativity, you can become the most powerful version of yourself!

I’d love to hear how you apply The Style Manifesto to embrace your authentic self through style. Leave me a comment on how it went for you or drop any questions you want us to answer!

And don’t forget to get your ticket to come see Laurie speak at ‘Success Becomes Me’ by visiting: www.successbecomesme.com

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