entrepreneur podcast michelle desouza

Have you ever felt like you’re stuck in a cycle of trying different strategies and getting nowhere with your business goals? Maybe you’ve been told to simply keep pushing and working harder, only to end up feeling frustrated and overwhelmed by the lack of results. If this sounds familiar, you’re not alone! 


Today, we’re going to discuss how to decide when it’s a good time to invest in your business, how to find the right program or coach for your needs, and what to look out for when choosing a program.


Be sure to check out The Foundry: Women’s Business Mastermind and submit your application if you’re ready to create exponential results in your business.

Watch the full episode here:

  1. Knowing When to Invest in Your Business
    How do you know when it’s the right time to invest in your business? Making informed decisions about financial investments for your business can greatly impact the success and growth you experience. The first thing you’re going to want to do is assess what your goals are, your current financial state, and the needs of your business.


When I was in the early stages of my entrepreneurial journey, I knew I wanted to meet some aggressive monetary goals very quickly. I invested in a private coach for $25,000 to start this business and within a year of completing our work together I had a 6-figure business. I’ve surpassed 6-figures in my business for eight consecutive years. Without investing in alignment with my goals, I would not have been able to achieve this level of success.


  1. Asking the Right Questions
    When looking for a program that will best suit your needs, be sure to ask the right questions. Get into the specifics of the program and what the coach offers, clarify the expectations of the coach and your own expectations of the program, and make sure it actually aligns with your own goals. Asking the right questions is crucial to your success and the return on investment (ROI) for you and your business.


I always encourage everyone to ask tough questions, even my own clients or potential clients. Not every program or coach is going to be the right fit, and that’s okay. Better to find out beforehand! In order for you to do your due diligence and find clarity around each and every program you look into, consider asking the following questions:

  • What kind of guarantee comes with this investment?
  • How do you vet the other members of the group?
  • I’ve heard some graduates success stories, can you share with me a non-success story?
  • What would be your goal for me in this program?
  • What level of support (both group and private) comes with this investment?


  1. Identifying the Right Program for You
    Do as much research and personal evaluating as you can beforehand. Understand both what you want and what you need, and determine whether or not the coach you’re looking at can truly provide the support you need.


When you know what your goals are and the kind of support you need to reach these goals, the process of finding an aligned program should become easier. Cross reference your needs with what each program offers and pick the best fit for you.


The resources mentioned in this episode are:

🔥Apply to join The Foundry: Women’s Business Mastermind by visiting https://briseeley.com/mastermind 

🔥Visit https://briseeley.com/reset to get free access to The Reset, a five-day business makeover to evolve your business from acceptable to exceptional.

🔥Join the free entrepreneurial community at https://briseeley.com/community for opportunities to connect with powerful women aiming towards big dreams and visions.

🔥Subscribe to the Entrepreneur Coach podcast for more upcoming episodes and valuable wisdom.

🔥 If you need support on your entrepreneurial journey to strengthen your resilient mindset and set yourself up for success in uncertain times, consider submitting your application to work with The Entrepreneur Coach Bri Seeley here: https://briseeley.com/apply

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